Meet Lori & Erica
Lori Barbera is from upstate New York and made her mark in the Event world here in LA. Lori has produced numerous events for celebrities from Tyler Perry to Jay Leno, companies from Wolfgang Puck, Universal, Warner Bros & Fox, and shows from Dancing with the Stars to True Blood.
Erica Cohen is an ex-New Yorker and launched her career in the restaurant world as one of the founding partners in the first of The ONE Group’s many restaurants. She is a passionate foodie and burgermeister at heart who had “been searching for the perfect, quintessential cheeseburger since [she] was a little girl,” decided that in order to satiate her quest she would have to create her own flawless burger: the Simple Original Beauty on the BBB menu.
Together, they originated the Baby’s Badass Burger concept, design and branding, and developed and refined the menu with Executive Chef Jason Ryczek.
